CONTENT FACTORY
An always-on Content Factory for brands drowning in asset requests
Every launch, retailer, market and campaign multiplies your asset list, while central design teams and agencies queue briefs for weeks. Our Content Factory gives CPG and FMCG brand and eCommerce teams a dedicated monthly creative capacity: 30+ designers plus AI-assisted workflows, working inside your brand guidelines.
DISCUSS YOUR CONTENT PIPELINE ↗
Book a 15-minute conversation about your range, markets, content volume and brand requirements.
30,000+
ASSETS DELIVERED
~300
ASSETS PER MONTH
30+
DESIGNERS
500+
BRANDS
13+
YEARS
01 / CONTENT FACTORY
Brand guardianship built in
We start from your brand book, pack masters and approved claims. Where they are missing or outdated, we create master files and templates first, so every adaptation stays on-brand and your brand managers stop policing every asset.
02 / CONTENT FACTORY
Capacity that flexes with your launch calendar
PDP image stacks, A+ modules, retail media banners, social cutdowns: one monthly plan covers the content supply chain for your range. Across our team we produce around 300 assets per month.
03 / CONTENT FACTORY
AI for speed, designers for judgement
AI-assisted production handles versioning and adaptation at speed. Designers own the creative direction, pack accuracy and final QC, so output scales without the “AI look”.
How the Content Factory runs
STEP 1
Onboarding
Brand book, pack masters, claims, retailer specs and channel list. We build master files and templates where needed.
STEP 2
Monthly content plan
We agree priorities with your brand and eCom teams: launches, range resets, retailer requests, campaigns.
STEP 3
Production & review
Designers and AI workflows produce; your team reviews in agreed rounds with clear owners for claims and legal.
STEP 4
Channel-ready delivery
Assets delivered named and sized for each retailer, marketplace and social channel, ready for your DAM or PIM.
Content produced for our clients
Hippeas · Ecommerce content flow
Fitspo & RiceUp · Promotional banners ↗
Fitspo & RiceUp · Social posts and stories ↗
Secondary images across brands
Lifestyle images across brands
AI-powered video content
Questions from ecommerce and content teams
What is a Content Factory?
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What does “volume” mean in practice?
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How do you protect brand consistency across that volume?
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How is AI used, and how do you avoid off-brand output?
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How fast can we onboard?
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Can the plan flex month to month?
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What are the timeline and cost?
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Unblock your content pipeline
Tell us your brands, channels and the briefs that are stuck in the queue. We’ll propose a monthly plan that fits your launch calendar.
DISCUSS YOUR CONTENT PIPELINE ↗
