LISTING IMAGES & LOCALIZATION
Image stacks that win the thumbnail and answer the shopper, in every market
Shoppers decide from a thumbnail on a phone. We create main images, mobile ready hero images, secondary image stacks and lifestyle visuals for CPG and FMCG listings, and localise them for every marketplace and retailer you sell in.
DISCUSS YOUR LISTING IMAGES ↗
Book a 15-minute conversation about your range, markets, content volume and brand requirements.
30,000+
ASSETS DELIVERED
~300
ASSETS PER MONTH
30+
DESIGNERS
500+
BRANDS
13+
YEARS
01 / LISTING IMAGES
Main images that read at thumbnail size
Compliant white-background main images, plus mobile ready hero images that make brand, format, variant and size readable on a small screen, following the GS1 MRHI approach where retailers accept it.
02 / LISTING IMAGES
A secondary image stack that sells
Benefits, ingredients, nutrition, how to use, size and scale, range comparison and lifestyle: a planned image stack answers the questions that otherwise end up in reviews and returns.
03 / LISTING IMAGES
Localised, not just translated
On-image copy, units, claims and mandatory information adapted per market, with versions for each marketplace in scope, so your EU, Nordic, UK, US, AU or UAE listings don’t run on English copy.
How a listing image project works
STEP 1
Listing audit
We review current main and secondary images against retailer rules, competitors and your approved claims.
STEP 2
Image stack plan
We define the stack per SKU: main, hero, benefits, ingredients/nutrition, usage, comparison, lifestyle.
STEP 3
Design & localise
Designers produce the master stack and adapt it for each language and marketplace.
STEP 4
Delivery
Images exported and named per retailer spec and position, ready for upload or your PIM.
Listing image work from our portfolio
Corny · Listing images before & after ↗
Gayelord Hauser · Listing images before & after ↗
Main optimised images across brands
Secondary images across brands
Lifestyle images across brands
Product localization example
Questions from ecommerce and content teams
Which images do you create?
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Do you follow Amazon and retailer image rules?
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What are mobile ready hero images?
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How do you handle localisation and mandatory information?
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Can you work from our existing packshots?
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Can listing images be part of a monthly plan?
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What are the timeline and cost?
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Win the thumbnail in every market
Share your SKU list and the markets you sell in. We’ll plan an image stack per product and per market.
DISCUSS YOUR LISTING IMAGES ↗
